Wednesday, 13 January 2010

Research Untertaken

Photoshop- To create my poster i will be using photoshop. Photoshop helps to customize or create your own pictures and can be used in posters for example the crime drama poster.
The tools used

Rectangular Marquee Tool (M)
Use this tool to make selections on your image, in a rectangular shape. This changes the area of your image that is affected by other tools or actions to be within the defined shape. Holding the [Shift] key while dragging your selection, restricts the shape to a perfect square. Holding the [Alt] key while dragging sets the center of the rectangle to where your cursor started.

Move Tool (V)
Use this tool to, well, move things. Usually you use it to move a Layer around after it has been placed. Hold the [Shift] key to limit the movements to vertical/horizontal.

Polygon Lasso Tool (L)
Ok, this should be the Lasso Tool, but I use the Polygon Lasso a lot more often. Use this to draw selections in whatever shape you would like. To close the selection, either click on the beginning point (you’ll see the cursor change when you’re on it), or just double-click. When holding the [Ctrl] key, you’ll see the cursor change, and the next time you click, it will close your selection.

Magic Wand Tool (W)
Use this to select a color
range. It will select the block of color, or transparency, based on wherever you click. In the Options Bar at the top, you can change the Tolerance to make your selections more/less precise.

Crop Tool (C)
The Crop Tool works similarly to the Rectangular Marquee tool (see above if you have no short-term memory). The difference is when you press the [Enter/Return] key, it crops your image to the size of the box. Any information that was on the outside of the box is now gone. Not permanently, you can still undo.

Slice Tool (K)
This is used mostly for building websites, or splitting up one image into smaller ones when saving out.

Eraser Tool (E)
This is the anti-Brush tool. Erases whatever information wherever you click and drag it. If you’re on a Layer, it will erase the information transparent. If you are on the background layer, it erases with whatever secondary color you have selected.

























Thursday, 7 January 2010

Linked Production (Continued)

I found out the measurements of creating a standard billboard poster. Here is the image of the measurements of the poster.

I have also looked at different styles of crime drama posters. The ones i have looked at are The Wire, CSI and Flash Forward.

The Wire consists of different types of designs of posters. One i looked at was a simple poster which had the Wire in a particular font which looked like barbed wire as the font. This kind of font makes the poster stand out because the font type may relate to the drama which may contain barbed wire e,g, a prison secured with barbed wire. There is a rule of three with the colours. The colours consist of black, red and white. This makes it stand out and makes the poster more appealing towards audiences. The Wire aims at an audience who enjoy the theme of realism of that currupt police officer that you may find in some police officers.

CSI consists of different posters that link to the type of season or series that they have. This poster thay have used has the main cast layed out on the top of the poster. They have the CSI font in a type font which is recognisable when you see this font. It connects to the effects that they used in the crime dramas. They have some images e,g, the magnifying glass, the location which shows it's in Las Vagas. It includes a rule of three. The colours are green, black and blue. These colours work well because they may symbolise the colours of the police sirens when they are flashing.

The Flash Forward poster is the the most appealing. The poster has an image of a sphere which could represent the globe and is broken down into smaller images. The main images are shown to us whereas the other images are still inside the shape of the sphere. The heading 'Everyone In The World Will Get A Flash Of Their Own Future' hooks the audience because they want too see if this is able to happen. The title 'Flash forward' has a different style of font when the 'F' from the forward joins with the H and a bright light appears. People may think that looking forward into the future is possible by the way they have used the title. There is a rule of three on the colours. The colours used are white, blue and yellow.

The progress made with my poster is that i have created an outline and all i need left to do is choose the kind of style i want it to present and the images which will be a side view picture of the detective and the serial killer. The images will be positioned face-to-face to each other as if the detective and the serial killer are directly looking at each other. This represents a clash between the good guy and the bad guy. The colours are still yet to be determined.

Comparison
My poster will have similar techniques used from the three posters I have looked at. The way the Flash Forward poster is used by using the globe as a main image will be used as little snippets of the image. The poster i am going to make may have the same style of CSI and a bit of The Wire. This would make the poster appealing because it doesn't have one style throughout the poster it will consist of different styles used by different posters used e,g, The Wire and Flash Forward. The colours I am going to use is still to be determined but they will be similar to the colours used in CSI and Flash Forward. The title of my crime drama will be exactly like the way they have used in the Flash Forward poster.

Tuesday, 29 December 2009

Linked Production

For the linked production i have chosen to create a poster based on our crime drama. The poster will include information such as when it will be released and information about the main characters and a main image of the detective. the colour schemes will be the colour of the police sirens with the red an blue and some yellow. I am keeping it to the rule of three so there is nothing to overboard.
The poster will be in two formats, landscape and portrait. The landscape version will be for billboards and the portrait for hanging up on the walls.
The poster will be created by using adobe photoshop and the images i'll be using will be taken and not the ones used by the internet.
The poster will have the information of the directors and the sound and editing and will include the dates of release, previews of the drama and also what dates the previews will be shown. Initial ideas were to make a dvd cover but i have now chosen to do a poster.

Monday, 30 November 2009

Homework

CSI NY
Editing: The editing used here in this clip shows that this clip is highly produced quality. You can tell that they have spent money hat they have for the little editing techniques that make it stand out to different crime dramas. the specific editing technique is when it zooms in extra so tou can see the inside of the body and the damage caused in the body. the fade outs ued as well to show that there may be a possible time gap that's been skipped and it shows the audience that the pathologist is gathering all the evidence or weapon used to kill the person.

M.E.S: The Mise-en-scene of this particular clip is shown by the dead body, the blood and the glass. they have been used because it signifies that a murder has happened and relates to it being a crime drama. The characters used in this particular clip are the pathologists. They are looking at the body and discovering how the person was killed and did the murderer leave any clues.

The costume used in this clip was the clean white lab coat which suggests that they are in a forensics lab and are deconstructing the body to find clues into how it happened.

The facial expressions are not really used because they deal with dead bodies and are used to now finding bodies so they hardly have any facial expressions but they do sympathise for their family and friends.

The props used in this clip are the torch, tong, white gloves and the forensic kit. this all signifies that they belong to crime dramas because you wouldn't see a forensic kit in an everyday soap drama. the forensic kit consists of items you would use to do your job.

The setting of the clip consists of the location of the murder which looked like a church and the second location was a lab. The lab is a setting which you will always see in a crime drama because most of the drama is filmed in the lab.

The Shield

Editing: The editing used in this clip is that there was a fade to black which could represent that time has gone passed. This is one of the editing techniques used in a crime drama because when they are doing the forensic work they normally fade to black to cut down the time and see the end result.

M.E.S: The mise-en-scene for this particular clip is;

The costume for ViC Mackey is his outdoor thug look. This represents a lone rogue. Shows him to be tough but in another way submissive. He's submissive when it involves his family.

The facial expressions from Vic Mackey when he gets shot is all his nerves are visible and you can tell that he is wondering whether he may have a fatal injury or not.

The setting in this crime drama is based in a warehouse which shows that there's a dodgy deal taking place and Vic Mackey is first on scene.

Crime Dramas

Crime fiction is the genre of fiction that deals with crimes, their detection, criminals and there motives. It is normaly distinguised from mainstream fiction and other genres such as sfi-fi or historical fiction. it has several sub-genres, including detective fiction, legal thriller, courtroom drama and hard-boiled fiction.

Audience Appeal of Crime Drama?
  • The storyline/the murder is the same/confused the main character
  • Mysterious characters
  • Car chases/chasing criminals
  • The forensic investigation
  • The location/indicates the crime level
  • Escapism - not something we see in everyday life
  • "Who dunnit?" (Intelligence)
  • Solving puzzles
  • Suspence
  • Violence (visceral)
  • Insight of police officers
  • Identify with situations

Psychographics

Definition: Criteria for segmenting(categories) consumers.

Beliefs Attitudes Buying Motives

Personality Values Lifesyle

Extent of product usage

The 4c's

Cross-Cultural Consumer Characteristics

Mainstreamers

Make up 40% of the popluation. they like security, and belonging to a group.

Succeeders

People who have already got satus and control

Aspirers

Want status and the esteem of others. like status symbols, designer lables etc. Live off credit and cash

Reformers

Define themselves by their self esteem and self fufilment

Cinematography

What can the camera do?

Different angle shots, shots (long, medium), birds eye view, zoom in/out, white balence, rotate, move.

Shot Types

XCU (Exteme close up) MCU (Mid close up)

U (Close up) MLS (Mid long shot)

MS (Mid shot) LS (Long shot)

2s (Two-shot) OTSS (Over the shoulder shot)

Every crime drama consists of a MONTAGE. A montage is a collection of images that are combined with music which allows us to make meaning of what is going on withou any narrative.

AQT- American Quality Television

AQT consists of nine components. These components are;

  • Contains 'Signiture Style' - Means that it is recognisable e.g the theme tune for Eastenders
  • Ensemble Cast- No one main character
  • Lack of narrative closure
  • Handheld camera- makes it feel 'really fast'
  • Highly cinematic- Some crime dramas look like that they could be made for the big screen
  • Location shooting- LA, NYC
  • High production values- Can see that they spent alot of money
  • Proliferation of UK TV- Come over to the UK
  • Overlapping dialogue- 'Real', fast, energy

The Narrative Theory

A chain of events in a cause-effect relationships

Story

Explicity presented events and info

Plot

Credits and other added non diegetic material